Built for solo founders

The autonomous company for solo founders

You are wearing ten hats. win.sh takes the repeatable ones.

Run the daily checks, follow the money, watch the funnel, remember decisions, and bring back work that is ready for approval. One founder stays in charge. The company keeps moving.

Founder reality

The business does not wait for your calendar

A solo company still has revenue, customers, support, analytics, content, invoices, bugs, and competitors. The pain is not ambition. The pain is context switching.

The day starts in dashboards

Stripe, analytics, support, docs, and email all ask for attention before you ship anything useful.

Small problems age badly

A churn spike, broken referral page, or delayed invoice becomes expensive because nobody was watching.

Playbooks stay in your head

You know how to react, but the checklist is not written down and the next busy week resets the system.

Hiring is too blunt

You do not need a full team yet. You need repeatable work handled inside a clear budget.

Daily loop

A company assistant that starts before you do

win.sh works like an operating cadence for one founder: observe, brief, draft, ask, and remember.
01

Watch the signals

Revenue, traffic, product activity, and notes are checked against the goals you set.

02

Explain what changed

The brief separates noise from movement, then names the decision or task that matters.

03

Draft the work

win.sh prepares the report, message, research, or plan instead of leaving you with a vague suggestion.

04

Ask before risk

Spending money, contacting customers, publishing, and policy changes wait for approval.

Work it can run

The first operating roles to automate

Start with jobs that are measurable, recurring, and expensive to keep in your head. Let autonomy grow only after the assistant earns trust.
Revenue

MRR and cash briefing

Track subscriptions, refunds, upgrades, failed payments, and weekly revenue movement.

  • Morning revenue summary
  • Anomaly explanation
  • Suggested recovery task
Growth

Traffic and funnel watch

Watch pages, sources, conversions, and drops so you do not discover problems weeks later.

  • Top page movement
  • Source quality notes
  • Conversion bottleneck
Content

Content backlog operator

Turn product knowledge, competitor movement, and keyword opportunities into a concrete publishing queue.

  • Article brief
  • Internal links
  • CTA recommendation
Customers

Support and follow up drafts

Summarize recurring issues, draft replies, and identify product fixes hiding inside support noise.

  • Reply draft
  • Escalation note
  • Product feedback memory

Founder promise

No pretend org chart

One accountable assistant for the business, not ten fake executives in a trench coat.
The founder sets taste, rules, budget, and final calls. win.sh carries the operating loop.

Autonomy without losing the wheel

The useful solo founder assistant is supervised first. It watches and drafts, then earns more room as it proves judgment.

Budget capped in dollars

Set a monthly account budget and per company pace. No mystery credits.

Approval zones

Block sensitive actions or require approval before sending, spending, publishing, or changing rules.

Memory you can edit

Facts, decisions, and lessons compound into a company record you can inspect.

First connectors

Connect the tools a solo company already runs on

Start with read only context, then add authority later. win.sh is most useful when it sees the business record.
Stripe

Stripe

Revenue, subscriptions, refunds, invoices, and payment health.

Plausible

Plausible

Traffic, top pages, sources, and conversion movement.

GitHub

GitHub

Product work, shipped changes, issues, and release context.

Memory

Founder goals, constraints, positioning, decisions, and operating rules.

Questions

Solo founder questions

Does win.sh replace employees?

It replaces the first layer of repeatable operating work: monitoring, summarizing, drafting, and escalating. You still make the calls that require taste, risk judgment, or customer trust.

How long does it take to start?

A useful setup starts with one business, one goal, a monthly budget, and one or two read only connectors. You can get the first company brief after the assistant has enough signal to review.

What should I automate first?

Start with a daily business briefing, revenue anomaly watch, content backlog, or support summary. These create leverage without giving the assistant risky authority too early.

Is this just ChatGPT with reminders?

No. ChatGPT waits for prompts. win.sh is attached to a business with memory, budget, tools, approval rules, and recurring operating loops.

Start a new company

Give win.sh one business, one goal, and one budget. Let it brief, draft, ask, and learn before you hire another dashboard tab.

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